Having doubts about an idea? Do you see gaps, oversights, unsound assumptions? Is there an elephant in the room that no one is talking about?

Take 10 minutes and storm a WorkWall (or whatever whiteboard you have available) with all the reasons the idea in front of you just won’t work. Don’t try to refute or defend your reasons - just let them all pour forth.

After you’ve exhausted your selves of why it won’t work, step back and take a look at all the reasons you've listed.

Cluster them into groups of likeness & similarity. For each cluster, what are the underlying assumptions and reasonings?

Which are rooted in fear - fear of the unknown, fear of change, fear of what other people may think or do? Which of these clusters are within your power to change? This is where to focus your energy - turn these ‘reasons for failure’ into design specifications for success!

This is the third in a series of Spark Cards being published to the Tomorrow Makers Journal.